One of the best ways to secure media attention is pitching reactively in response to breaking news or trends. Quickly offering reporters a thought leader’s perspective can be an effective way to get involved in conversations as they happen, and #TeamBrian’s Kourtnaye Lewis shares tips on securing interviews around what’s #trending.

With clients across a breadth of industries – from healthcare and education to disaster restoration and banking – our team has secured meaningful coverage by staying on top of what’s in the news right now in outlets like The New York Times, The Washington Post, Forbes and Yahoo! Finance. Reach out to us at [email protected] to learn more about how to position your clients – or yourself! – when the moment hits.